A Guide To Writing

Developing a small publishing empire is easier than it has ever been. If you like to write (or even if you don’t), you can do this!

1. Publish your book. The grandfather of publishing. You can be a published author or self-publish. If you really want to publish, you can write it, self-publish and start selling it within just a month (you must be committed to the work, but it can happen!)

2. Blog up a storm. Many are doing it…are you? Blogging is a great tool for quick updates. Like when you write a book, you should have a main them, but with a blog you can be more talkative and even more casual. Know that if you start a blog it’s an on-going venture (the opposite of publishing a book).

Know that if you start a blog it’s an on-going process (unlike publishing a book). You must work at it several times a week if not daily. With a book, you publish and then you market. With a blog you can publish daily and use it to market any of your other empire items.

3. Website. It used to be websites were just tools to promote your platform or sell a product. But well-designed and useful websites are updated often and have content that is as useful as a blog. Keep your site fresh and interesting and it will be a useful item to help your business grow.

4. Ebooks. You’ve surely run into them all over the web. Why? Because ebooks work! They are terrific ventures to use to test the interest before you decide to publish a print book. You can see if it sells on your website before you delve into publishing a book.

5. Send out an ezine. An ezine is an electronic newsletter that is emailed out to people. You can write and send an ezine quickly using one of the great program out there now (do a search to find one that suits you). Ezines should have a bit of a personal touch but be focused around your cental idea or platform. For instance, if you write an ezine about real estate, you can includes tidbits about you travelling or visiting unique properties around the world.

6. Mini Books. Mini books are booklets. They are cheaper and easier to put together than a book or ebook. Ebooks may sell for $40.00, while a booklet may sell for just $5 or $6. It can be prepared on your word processor and saved as a .pdf for immediate download. Sell it in your blog and ezine. Booklets can be mini samples of books and ebooks to give readers an idea of your full-length products.

7. Tweet. Twitter, Facebook, LinkedIn…all are social networking sites and even if you have resisted using them, you should reconsider. You don’t need to tell everyone every move you make, but you can use them to promote your publishing endeavors.

Do a little of each to have a well-rounded publishing empire to call your own!